Trichopower™ Science.
What a single treatment does.
regeneration of disulfide bonds after one application
Trichopower™ Science · Ellmandisulfide bonds regenerated after bleaching*
Reconstruction masksafter colouring*
Reconstruction masksheavy-metal adhesion
Metal No More Spray · Procolour protection
Metal No More Spray · Pro* Compared with a strand that has not been chemically treated. All figures from 24 Kerats clinical testing.
Watch the bonds re-form.
Press start and follow, sped up, what 24 Kerats does inside the hair fibre in two minutes.
Accelerated view. Result: +97% regeneration of disulfide bonds after a single application (Ellman's assay).
Clinically tested by the University of Naples Federico II and Nutratech. Vegan, silicone-free and made in Italy.
Built the way your hair is built.
Trichopower™ Science is based on keratin biomimicry: 24 amino peptides that mimic the composition and structure of hair keratin. They reach deep into the fibre and restructure it from within, where conventional care stays on the surface.
Damaged
Colouring, bleaching and heat break the disulfide bonds that hold keratin together. The cuticle lifts and hair loses strength and shine.
24 peptides move in
The biomimetic amino peptides mimic keratin and reach deep into the fibre, where conventional care never gets.
Restored from within
The bonds re-form and the cuticle closes: +97% regeneration of disulfide bonds after a single application.
Biomimetic peptide
An octapeptide of around 1 kDa, made of eight amino acids including threonine, alanine, glutamic acid, histidine, valine and methionine.
Plant proteins
Hydrolysed proteins from soy, rice and pea. Together they supply aspartic acid, glutamic acid, leucine, cysteine, serine, proline and glycine, among others.
Amino acid booster
Arginine and lysine, for regeneration and strength.
Slide to compare.
Hair fibre under an electron microscope, without and with 24 Kerats.
Without 24 Kerats
With 24 Kerats
Clinical testing: University of Naples Federico II and Nutratech.